2024-04-14

Tang ShunXing Surprisingly Appears at the 2024 CIFIE and CIPFIE , Seeking High Quality Development in New 

April 12th-14th,Huizhou Shun xing Food Co., Ltd. (referred to as "Tang Shun xing") was invited to appear at the The Eighth China International Food and Ingredients Expo (referred to as “CIFIE”) and the Second China International Pre-made Food Industry Expo (referred to as “CIPFIE”) .  As a leading national brand deeply rooted in the livestock and poultry food industry, Tang Shunxing showcases its rich product line and innovative achievements in the field of prefabricated dishes, attracting many exhibitors to stop and fully demonstrating Tang Shunxing's strong brand strength and highly competitive product strength!



It is reported that the 2024 CIFIE and CIPFIE will be hosted by the Agricultural Trade Promotion Center of the Ministry of Agriculture and Rural Affairs and the Agricultural Industry Branch of the China Council for the Promotion of International Trade, jointly organized by the Department of Agriculture and Rural Affairs of Guangdong Province and the People's Government of Dongguan City, showcasing new products, technologies, and achievements in the agri-food sectors in all aspects. The aim is to create a full industry chain service platform that integrates trade promotion, investment cooperation, innovation gathering, and exchange and mutual learning functions, and promote the high-quality development of the agri-food sectors in China.

 

——Leading the trend and seeking high-quality development——


As a leading brand of Hong Kong style barbecue,Tang Shunxing attended The Global High-level Dialogue on Agri-Food Trade in 2024. The conference mainly focused on the theme of "developing new agricultural productivity and promoting high-quality development of  the agri-food sectors". In order to jointly create a harmonious, safe, and healthy food consumption environment, further promote the high-quality development of the agricultural industry, and ensure the safety of consumers, Tang Shunxing, along with more than ten representative enterprises such as Yihai Kerry and Guangzhou Restaurant, has launched a joint initiative on the safety of pre-food. This joining initiative is an important measure taken by Tang Shunxing to actively respond to the national policy of "promoting agriculture with quality" and the "Healthy China" strategy, deepen industry cooperation and exchanges, and jointly promote the high-quality development of the agri-food sectors.




——Digital Intelligence Empowerment,Awarded the Most Investment Potential Award——


At the Guangdong-Hong Kong-Macao Greater Bay Area Pre-Food Equipment Product Conference of the 2024 CIFIE and CIPFIE, Tang Shunxing won the Most Investment Potential Award in one fell swoop. The achievement of this honor is a recognition of Tang Shunxing's digital transformation and innovative measures in the in the agri-food sectors, and a high recognition of Tang Shunxing's brand strength and development prospects!


In recent years, Tang Shunxing has been committed to the digital upgrading of the entire prefabricated food industry chain, supported by automation, digitization, and intelligent equipment, and has created a full process automation system from breeding to processing. In addition, building a full cycle quality management system, by establishing a detailed traceability system and recording the entire process from breeding, feed, growth environment to slaughter and processing, truly achieving traceability of sources and traceable destinations, and accurately controlling the lifeline of food safety.




——Delicious Competition · Tang Shunxing Ranked in the "Top Ten"——


Tang Shunxing and the fifty representative catering enterprises that have entered the finals competed at the peak with their distinctive flavor products. The selection of this competition is based on dimensions such as taste, health, convenience, and innovation, and is determined by professional judges. Tang Shunxing's star product "Hong Kong style Shatian Crispy Roast squab" stood out and was strongly included in the "Pre-food Contest Tasty List Top Ten". With crispy skin and little fat, tender and juicy meat, "Tang Shunxing Hong Kong style Shatian crispy Roast squab" has always been popular with consumers. In 2023, it ranked first in the Double 11 category sales of  Tmall, and won the championship in 2024 for Hurun Chinese prep-food in the category of "roasted Roast squab".



Tang Shunxing has been deeply involved in the poultry industry for more than 30 years, independently developing over a hundred high-quality pre-food products with Hong Kong style barbecue as the core, and has been widely praised in domestic and foreign markets! Continuously strengthening industrial supporting capabilities, we have achieved a daily processing capacity of over 280 tons, an annual processing capacity of 141000 tons of poultry meat, and an annual gross domestic product of over 1.8 billion yuan, achieving stable supply of high-quality products. In the future, Tang Shunxing will continue to deepen the layout of the entire industry chain and continue to meet the demand of consumers for high-quality and diversified pre-food products.



The new productivity of the agri-food sectors is not only reflected in product innovation, but also in the intelligence and ecology of production methods, as well as the synergy of the industrial chain. Tang Shunxing has always actively embraced new technologies such as digitization and intelligence, continuously promoted the transformation and upgrading of the agricultural and food industry's industrial chain, deepened industry exchanges and collaborative cooperation, and jointly built a sustainable and high-quality new era!